About AWARE

Recognizing the need for consumer education, automotive industry leaders have formed AWARE (Americans Well-informed on Automobile Retailing Economics), a collaborative industry effort to provide consumers with information, tools, and other resources to better understand the auto financing system. The membership of AWARE includes the American Financial Services Association, National Automobile Dealers Association, National Association of Minority Automobile Dealers, American International Automobile Dealers Association, and auto dealers and finance companies. All of the companies and associations involved have a long history of educating consumers about auto financing, and they are looking to expand that outreach by collaborating with others that share this commitment.

In educating consumers about auto financing and ways to make informed financing decisions, the group seeks to ensure that financing remains available and affordable to the broadest possible spectrum of consumers. Dealer financing is not only convenient, but it also offers competitive rates for consumers across the country.

AWARE Member Links

American Financial Services Association (AFSA)
(Additional Information)
  Logo: American Financial Services Association (AFSA)
National Automobile Dealers Association (NADA)   Logo: National Automobile Dealers Association (NADA)
National Association of Minority Automobile Dealers (NAMAD)   Logo: National Association of Minority Automobile Dealers
American International Automobile Dealers Association (AIADA)   Logo: American International Automobile Dealers Association (AIADA)
Ally Auto Financing & Leasing
(Additional Information)
  Ally Financial
American Honda Finance Corporation   Logo: Honda Financial Services
American Suzuki Financial Services   Logo: American Suzuki Financial Services
AutoNation   Logo: AutoNation
Ford Motor Credit Company   Ford Motor Credit Company
GM Financial   GM Financial
Group 1 Automotive, Inc.   Logo: Group 1 Automotive Inc.
Lithia Motors   Logo: Lithia
National Auto Finance Company   Logo: National Auto Finance Company
Nissan Motor Acceptance Corp   Nissan Motor Acceptance Corp
Saab Financial Services Corp.   Logo: Saab Financial Services Corp.
Sonic Automotive, Inc.   Logo: Sonic Automotive, Inc.
Southeast Toyota Finance   Logo: Southeast Toyota Finance
Toyota Financial Services   Logo: Toyota Financial
United Auto Group, Inc.   Logo: United Auto
Wells Fargo Dealer Services   Wells Fargo